Episodes

Tuesday Nov 26, 2024
Tuesday Nov 26, 2024
Marketing 100 Ep. 21: John Hallberg and Kayle Yanez of The Salon Business break down how discounting your salon & spa services hurts your brand and brings in the wrong clientele -- PLUS they share their fav marketing strategies that help you bring in the right clients and boost your average ticket price.
Try our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/

Thursday Nov 21, 2024
Every hairstylist makes this one mistake📱| Marketing 100 | Ep. 20
Thursday Nov 21, 2024
Thursday Nov 21, 2024
Marketing 100 Ep. 20 - Everyone needs a break from work, and that includes beauty professionals. John Hallberg and Kayle Yanez of The Salon Business share one of the top reasons stylists and estheticians burn out and reveal their favorite tools and tips for transitioning client communication to a function of the business rather than the individual. Modern salon and spa software make this process easier than ever. Find out more in today's episode of Marketing 100!
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/
Check out new episodes of #Marketing100 every week here on The Salon Business!

Tuesday Nov 19, 2024
Tuesday Nov 19, 2024
Marketing 100 Ep. 19 - John Hallberg and Kayle Yanez of The Salon Business break down which parts of your marketing strategy to DIY and show you when to hire a freelancer, marketing agency, or virtual assistant.
This one can be tricky, so don't miss this week's salon & spa marketing tips.
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/
Check out new episodes of #Marketing100 every week here on The Salon Business!
Check out 99 designs: https://99designs.com/
Check out Upwork: https://www.upwork.com/

Thursday Nov 14, 2024
Do you really need a hair salon marketing agency? | Marketing 100 | Ep. 18
Thursday Nov 14, 2024
Thursday Nov 14, 2024
Marketing 100 Ep. 18 - John Hallberg and Kayle Yanez of The Salon Business welcome back Erin MacNeil, The Spa Business Coach herself, to break down the number one mistake salons and spas make when hiring a marketing agency and how to ensure your success if you're going to hand off such an important part of your beauty business.
Learn more about Erin: www.thespabusinesscoach.com
Socials: @thespabusinesscoach
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/3rrwvt99
Check out new episodes of #Marketing100 every week here on The Salon Business!

Tuesday Nov 12, 2024
Salon loyalty programs are DEAD 🪦 Do this instead. | Marketing 100 | Ep. 17
Tuesday Nov 12, 2024
Tuesday Nov 12, 2024
Marketing 100 - Ep. 18: John Hallberg and Kayle Yanez of The Salon Business bury salon and spa loyalty programs and share their hot takes on what beauty and wellness businesses should be doing INSTEAD!
Try our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/
Read Daniel Lang's loyalty program HOT TAKE: https://tinyurl.com/loyaltyhottake
Watch our full client loyalty course: https://tinyurl.com/SAMOTSOH
Check out new episodes of #Marketing100 every week here on The Salon Business!

Friday Nov 08, 2024
Salon marketing is more than Instagram 📱 | Marketing 100 | Ep. 16
Friday Nov 08, 2024
Friday Nov 08, 2024
Marketing 100 Ep. 16 - John Hallberg and Kayle Yanez of The Salon Business welcome their first guest to the Marketing 100 podcast! Erin MacNeil, The Spa Business Coach herself, joins us to discuss her career, and how she drives success in her beauty businesses and tells us exactly how salons and spas can level up their marketing game with nothing more than what they've got right NOW.
Learn more about Erin: www.thespabusinesscoach.com
Socials: @thespabusinesscoach
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/
Check out new episodes of #Marketing100 every week here on The Salon Business!

Thursday Nov 07, 2024
Thursday Nov 07, 2024
Marketing 100 - Ep. 15: John Hallberg and Kayle Yanez of The Salon Business reveal the secrets to successful rebooking that countless salons and spas overlook. John and Kayle share simple, repeatable tips you can start doing right now that have WORKED in their salons and spas.
Try our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/

Tuesday Nov 05, 2024
Tuesday Nov 05, 2024
Marketing 100 - Ep. 14: John Hallberg and Kayle Yanez of The Salon Business break down how you can get more clients in your chair with just a few clicks on Apple Maps! Learn how to set up your Apple Business Profile and build your placecard in minutes with these simple tips.
Try our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/

These two just can't shut up.
John and Kayle are on a mission to share 100 of their favorite practical, tactical salon marketing ideas to give you some boss energy inspo you can snack on while you're pounding that Luna bar and Red Bull in the break room.
With over 30 years of combined management and consulting experience with some of the world's top salon and beauty brands, John Hallberg and Kayle Yanez of The Salon Business are spilling their guts and sharing their favorite marketing strategies that actually WORK.