MARKETING 100

Salon retail 💸 The path to profit | Marketing 100 | Ep. 24

Marketing 100 Ep. 24 - John Hallberg and Kayle Yanez of The Salon Business walk you through their proven methods to selling retail in your salon. This week we talk product education, cause and effect psychology, and prescriptive selling to help you level up your retail game RIGHT NOW.
 
Check out new episodes of #Marketing100 every week here on The Salon Business!
 
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/3b5nreu5

Salon online booking finally doesn't SUCK anymore 💩 | Marketing 100 | Ep. 23

Marketing 100 - Ep. 23: John Hallberg and Kayle Yanez of The Salon Business break down exactly WHY online booking has scared away so many salon owners and share their tips and tools to make online booking quick and easy on salons and clients.
Try our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/
Check out new episodes of #Marketing100 every week here on The Salon Business!

Salon business ideas that WORK: Pop-ups and partnerships | Marketing 100 | Ep. 22

Marketing 100 - Ep. 22: John Hallberg and Kayle Yanez of The Salon Business share creative ways to add additional revenue streams to your salon or spa and diversify your product offerings by partnering with local businesses & pop-ups. It's not as easy as it sounds, so John and Kayle break down their top tips for finding the right fit and boosting your bottom line.
Try our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/

Salon marketing promotion ideas that DON'T work: Discounted Services | Marketing 100 | Ep. 21

Marketing 100 Ep. 21: John Hallberg and Kayle Yanez of The Salon Business break down how discounting your salon & spa services hurts your brand and brings in the wrong clientele -- PLUS they share their fav marketing strategies that help you bring in the right clients and boost your average ticket price.
Try our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/

Every hairstylist makes this one mistake📱| Marketing 100 | Ep. 20

Marketing 100 Ep. 20 - Everyone needs a break from work, and that includes beauty professionals. John Hallberg and Kayle Yanez of The Salon Business share one of the top reasons stylists and estheticians burn out and reveal their favorite tools and tips for transitioning client communication to a function of the business rather than the individual. Modern salon and spa software make this process easier than ever. Find out more in today's episode of Marketing 100!
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/
Check out new episodes of #Marketing100 every week here on The Salon Business!

HELP! Don't DIY this part of your salon marketing strategies | Marketing 100 | Ep. 19

Marketing 100 Ep. 19 - John Hallberg and Kayle Yanez of The Salon Business break down which parts of your marketing strategy to DIY and show you when to hire a freelancer, marketing agency, or virtual assistant.
This one can be tricky, so don't miss this week's salon & spa marketing tips.
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/
Check out new episodes of #Marketing100 every week here on The Salon Business!
Check out 99 designs: https://99designs.com/
Check out Upwork: https://www.upwork.com/
 

Do you really need a hair salon marketing agency? | Marketing 100 | Ep. 18

Marketing 100 Ep. 18 - John Hallberg and Kayle Yanez of The Salon Business welcome back Erin MacNeil, The Spa Business Coach herself, to break down the number one mistake salons and spas make when hiring a marketing agency and how to ensure your success if you're going to hand off such an important part of your beauty business.
 
Learn more about Erin: www.thespabusinesscoach.com
Socials: @thespabusinesscoach
 
Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/3rrwvt99
 
Check out new episodes of #Marketing100 every week here on The Salon Business!

Salon loyalty programs are DEAD 🪦 Do this instead. | Marketing 100 | Ep. 17

Marketing 100 - Ep. 18: John Hallberg and Kayle Yanez of The Salon Business bury salon and spa loyalty programs and share their hot takes on what beauty and wellness businesses should be doing INSTEAD!
Try our top pick for the best salon and spa software of 2024 and get two months free: https://thesalonbusiness.com/mangomint/
Read Daniel Lang's loyalty program HOT TAKE: https://tinyurl.com/loyaltyhottake
Watch our full client loyalty course: https://tinyurl.com/SAMOTSOH
Check out new episodes of #Marketing100 every week here on The Salon Business!