Episodes

9 hours ago
9 hours ago
Marketing 100 Ep. 74 - John and Kayle of The Salon Business are back with special guest Stephanie Mitchell, salon and spa business coach and Instagram and Facebook ad specialist. In this episode, Stephanie shares the secrets to creating an irresistible offer that clients can't help but click on.

9 hours ago
9 hours ago
Marketing 100 Ep. 72 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals. In this episode, Stef shares the results of her salon workplace survey - with results from over 123,000 hairstylists.
Wanna hear what stylists really want in a job? Check out the Salon Recruiting Insights Playbook: https://salongrowth.myflodesk.com/ssb81wruou
Why aren't stylists applying to your salon? Take this 3-minute quiz to find out: https://form.typeform.com/to/jq2BfslW
Download Stef's FREE Smart Hire Calculator @ Talent Match: https://talentmatch.biz/
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/4snzfrcx

3 days ago
3 days ago
Marketing 100 Ep. 71 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals. In this episode, Stef shares how salons can use ChatGPT to calculate finances, create marketing strategies, and dominate social media.
Wanna hear what stylists really want in a job? Check out the Salon Recruiting Insights Playbook: https://salongrowth.myflodesk.com/ssb81wruou
Why aren't stylists applying to your salon? Take this 3-minute quiz to find out: https://form.typeform.com/to/jq2BfslW
Download Stef's FREE Smart Hire Calculator @ Talent Match: https://talentmatch.biz/
Try Mangomint: Our #1 pick for the best salon and spa software of 2025: https://tinyurl.com/4snzfrcx

Thursday Jun 05, 2025
123,000 hairstylists CAN'T be wrong | Marketing 100 | Ep. 70
Thursday Jun 05, 2025
Thursday Jun 05, 2025
Marketing 100 Ep. 70 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals.
Stef shares some incredible statistics on hiring and employment in the space, tells us what stylists report they really want in a salon, and dispels some of the longest-standing myths perpetuated in the salon world.
Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3mmtk5vk
Wanna hear what stylists really want in a job? Check out the Salon Recruiting Insights Playbook: https://salongrowth.myflodesk.com/ssb81wruou
Why aren't stylists applying to your salon? Take this 3-minute quiz to find out: https://form.typeform.com/to/jq2BfslW
Download Stef's FREE Smart Hire Calculator @ Talent Match: https://talentmatch.biz/

Tuesday Jun 03, 2025
Is it time to sell your salon? | Marketing 100 | Ep. 69
Tuesday Jun 03, 2025
Tuesday Jun 03, 2025
Marketing 100 Ep. 69 - John and Kayle of The Salon Business are basking in the sunshine and breaking down the Salon Business recording studio!!! John reminisces on his time building The Salon Business and teases what's next for the channel!
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/y92ap3r5
Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3xr8jct8

Thursday May 29, 2025
3 important tools that take your salon to the next level | Marketing 100 | Ep. 68
Thursday May 29, 2025
Thursday May 29, 2025
Marketing 100 Ep. 68 - John and Kayle of The Salon Business are basking in the sunshine and breaking down their favorite strategic systems to tackle one of the greatest challenges salon and spa owners face - how to choose the tasks that aid your growth as a business and knowing when to delegate the ones that don’t!
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/42p4r8kv
Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3ckhzdsv

Tuesday May 27, 2025
The 4 crucial steps to selling more salon retail | Marketing 100 | Ep. 67
Tuesday May 27, 2025
Tuesday May 27, 2025
Marketing 100 Ep. 67 - John and Kayle of The Salon Business are back in the saddle and Kayle is laying out his 4 core pillars of selling salon retail. Tune in to hear his 4 step approach (and hot takes on what salon owners tend to do wrong)!
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/y8vjx6jf
Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3fcsk7je

Thursday May 15, 2025
Salon events + community marketing = $$$ | Marketing 100 | Ep. 66
Thursday May 15, 2025
Thursday May 15, 2025
Marketing 100 Ep. 66 - John of The Salon Business welcomes back successful salon owner, master marketer, and Portland community legend Mack Olsen to share how he grew yello salon through finding the community events his clientele cares about and partnering with organizations his ideal clients patron.
Check out Mack, Kaylee and yello at https://yello.salon/
Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/evz9uh3n
Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/34jny5em

These two just can't shut up.
John and Kayle are on a mission to share 100 of their favorite practical, tactical salon marketing ideas to give you some boss energy inspo you can snack on while you're pounding that Luna bar and Red Bull in the break room.
With over 30 years of combined management and consulting experience with some of the world's top salon and beauty brands, John Hallberg and Kayle Yanez of The Salon Business are spilling their guts and sharing their favorite marketing strategies that actually WORK.